Adtech company Cartelux has appointed Patrick Doble to the new role of general manager APAC as the business expands its operations. Doble will split his time across APAC and be responsible for Cartelux’s clients across the region. “I’m excited to be on the journey with Cartelux as we scale and innovate our product, platform and people,” Doble says. “The trajectory of the business is amazing, however we are under no illusion as to the task ahead to truly unleash our product and people globally.” He brings 20 years of senior media agency experience to the role, including managing multi-national client relationships across multiple segments and regions. He spent the past eight years based in China, most recently as managing director at Publicis Media’s Starcom. Prior to China, he held business director roles with Starcom Mediavest Group in Australia and Mindshare. Cartelux founder and CEO Josh Williams says Doble’s international experience and working with brands in the world’s second largest advertising market made him the perfect fit for the new role. “His incredibly client-centric approach makes him an excellent cultural fit for our company,” Williams says. “It’s an honour to have Patrick join our global senior management team.”

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